Types of music videos:

Music videos are split into 3 categories, Narrative based, Performance Based and Concept Based. This helps explain all different types of music videos and puts them into their own categories, this can also help describe the genre of each band or artist.

A Performance based videos is used by both a band or artist, I the video there tends to be some sort of performance that goes with the song. For example dances, battles, public singing. Chris Browns love more is a Performance based video, in this music video you see Chris start Dancing with someone at a club, I think that Performance based video are associated with the pop genre more than any other.

A Narrative based music videos is a video that has some sort of storyline which carries on for the whole of the music video. An example of this is Check Yes Juliet by We the Kings is a narrative based music video because the song matches what’s happening in the music video. In this video you see the singer singing about this girl and how they can’t have a relationship but they fight for each other. This kind of video suits the genre of Alternative rock more than any other genre.

A concept based music video is more of an idea that goes with a song; it doesn’t have any connection with the lyrics. They are more spontaneous ideas that will make the video more appealing   to people. This means that unlike narrative and Performance based video they have to rely more on idea, mise en scene and the movement within the scene. This type of video is associated with the more niche genres like dubstep, electronic and so on. for example Mgmt’s electric feel is a random peace of video, but it helps sell the song and keeps the audience entertained.